Before heading in to the studio think about all of the things that make up your personal brand and what you want others to take away from a glance at your profile page. Jot down some key words and phrases and bring them to your shoot. Think about what exemplifies your personal brand to you. Are you a chef? An educator? A writer? Are there props that could help tell your story? Bring them along!

We can take a few different shots—in different outfits—so you’ll have a series to choose from. You may want to tailor your profile picture based on the social media platform you’re using. Remember to have fun! A relaxed, comfortable subject naturally exudes confidence.


Once you have booked your session, follow this simple checklist so that you are ready!

  • Determine why you are getting headshots (company directory, LinkedIn profile, resume, book cover, portfolio, dating profile, etc.)
  • Determine the setting for your headshot. Do you want to be in the photo studio, on location, or outdoors? If you are not sure, talk toyour photographer to figure out the best place for your photos!
  • For women, get your hair and makeup done. Booking a professional appointment is recommended. Besides bringing your headshots to the next level, you will radiate self-confidence that shines through the photos. We can recommend one if you don’t have it.
  • Pick your outfit. It should be clean, wrinkle-free, professional, and reflect your personality.
  • Get lots of sleep the night before your session.


It’s important that your look matches the image you’re trying to convey. What you wear on a daily basis is a great place to start. Solid colors are always a good choice, as are tops with strong collars and necklines. Even though you’ll only be shot from the shoulders up, it’s important you’re pulled together from head to toe—you may want a shot or two that are pulled back a bit. Aim for clothes that complement your skin and eye tones and, overall, steer clear of very bold colors.

You can come along with a variety of clothing options as long as you love it and feel comfortable in it, if you don’t love it, don’t bring it.

Wear something that makes you feel confident, but that is also comfortable. Avoid busy patterns, dots and stripes. Bring plenty of options and don’t limit yourself to seasonal clothes. If you are not sure if a particular outfit would work or not, don’t bring it. We love layers and textures and would always advise that you keep jewelry at the bare minimum – perhaps, small earrings and a minimalistic necklace. Nothing too big, dangling shiny, etc… because they will draw too much attention away from the actual headshot.



Booking a professional hair and makeup appointment prior to your headshot session is recommended. Why? A headshot will often be your first impression, whether for employers, clients, or coworkers. Therefore, you should be prepared to look like your very best self! Professional stylists can help cover blemishes, balance skin tones, tame your hair, and more so that you look and feel your absolute best. Just don’t over do it!

Another added bonus of scheduling a professional hair and makeup appointment is that you do not have to worry about the details. Instead, you can sit back, relax, and focus on showing off your personality at the headshot session. Besides helping you look your best, your professional stylists will leave you with an added level of self-confidence and belief in yourself that will radiate through your photos.

Remember, if you are using a new stylist or makeup artist, it is always a good idea to do a trial run before your headshot session. This way, you can know for sure that you are getting the look you want. If there is anything you feel uncomfortable about, you can bring that up in the trial run, rather than scrambling when it is actually show time.


We do not recommend makeup for men. We retouch all our work afterward to ensure that any blemishes would be taken care of during the process.


Now that you know the characteristics that will make your headshots awesome, here are some mistakes to avoid prior to getting your headshots and during your headshot session.

Not coming prepared – You have to put in the work for a successful product. This includes having your outfit ready, for women, your hair and makeup done, and arriving on time. Otherwise, you may feel rushed or flustered, and you will likely be unhappy with your headshots.

Not looking like yourself – A headshot is supposed to reflect who you are, so do not try to be someone that you are not. For example, wearing an outfit, shoes, or makeup that you wouldn’t normally might make you feel uncomfortable, which will show through the photos.

Fake smiles – A fake smile can give off an impression of ingenuity and lack of personality. Not sure how to get that perfect, real smile for the camera? We have some tricks and will help you with this.

“Statement” clothing – Headshots are about you, not your clothing. Now is not the time for a fashion show, so save your statement pieces for a different time!

Choosing the wrong setting – Make sure the location of your headshot fits with the image you are trying to create. For example, an indoor headshot makes more sense for a corporate look than an outdoor headshot.

Let us know if you have any other questions!

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Please include the type of session you need (Headshots, Event, Environmental Portraits, or a mix), Desired date, How many people will be photographed, location.